International fashion brand
indi & cold is an international brand with a presence in the majority of European countries as well as Japan and Australia, and marketed through two distribution channels: individual shops and multibrand stores. The brand actually has 21 individual shops, located on the best commercial streets in Spain’s principal cities and more than 600 points of multi-brand sale in Europe.
indi & cold has shops right in the heart of Bilbao, at 2 Rodriguez Arias Street, as well as at the Commercial Center Artea. Each shop is a warm, feminine space, the gray is a tone selected to make the brand’s characteristic prints stand out. The antique and industrial furniture is harmoniously mixed with natural woods and flowers creating a warm and inviting atmosphere. The painted furniture, the tapestried walls, and the pastel colors combine to give the shops a shabby chic air.
Every detail–like the painted paper or the floral motif lamps–has been carefully chosen so that the shop breathes quality and good taste.
indi & cold‘s fashion vision corresponds with a lifestyle–a philosophy based on the concept of natural authenticity and quality; values that are expressed as much through their collection as through the atmosphere of each shop, the team or the image they project to their clients and and suppliers.
The fact that they are a family business also translates through in a familiarity that is intuited in each piece of clothing. In the market since 1991–with brands Individual or Cold Alaska–whose natural evolution has become indi & cold.
The collection says accessibility, not trends, and seeks a feminine style that is different and carefully created. The color and passion for details are two of the brand’s vital identity signs that have accompanied the brand since its beginning, and without them, the brand would not have evolved.